Portland English Language Academy
GRAYBOX worked with Portland English Language Academy (PELA) to redesign their website. GRAYBOX analyzed website traffic, school goals for enrollment, and target countries, to plan and deliver on a refreshed look and feel for the client with a "mobile first" design. The new site is responsive, uses parallax and large imagery, and takes many cues from the new PELA logo-- also designed by GRAYBOX. The site supports multi-language for translated content, as well as presenting pricing in different currencies. The GRAYBOX team worked with PELA to begin improving both organic SEO performance and launching PPC campaigns. That work was transitioned into the new site, allowing the client to hit the ground running on the day of the site launch.