Shopify or BigCommerce, Which Ecommerce Platform is Right for You?

Posted on Wed, December 13, 2017 in Web Development, eCommerce, Shopify by David Hughes

To help ecommerce businesses weigh their platform options, we’ve created a whitepaper comparing two big software-as-a-service (SaaS) ecommerce platforms, Shopify and BigCommerce.

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Mid-market Ecommerce Solutions: Magento 2, BigCommerce Enterprise, and Shopify Plus

Posted on Tue, December 12, 2017 in Web Design, Web Development, eCommerce, Magento, Shopify by David Hughes

Which is the best platform for your ecommerce business? At GRAYBOX, ecommerce is a bit of a sweet spot and we love getting this question because the answer really is – it depends on your particular business case.

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Shopify Advanced or Shopify Plus, Which Platform Fits Your Needs?

Posted on Fri, November 03, 2017 in Web Design, Web Development, eCommerce, Shopify by Mike Grill

To help businesses decide on which Shopify platform is right for them, we've written an in-depth comparison between Shopify Advanced and Shopify Plus.

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Holiday Code Freeze & Preparing Your Site for Black Friday - Cyber Monday

Posted on Thu, October 26, 2017 in Web Development, Business Operations, eCommerce, Magento, Shopify by David Hughes

As ecommerce retailers are preparing for Black Friday and Cyber Monday (BFCM) it's considered best practice to have a holiday code freeze. What are the special website considerations tied to Black Friday Cyber Monday?

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Shopify Introduces Checkout On Your Own Domain

Posted on Mon, September 11, 2017 in Web Development, User Experience, eCommerce, Shopify by David Hughes

Shopify changed their checkout functionality so that customers will stay on a merchant’s own domain to checkout instead of being sent to checkout.shopify.com.

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Ad Rank Changes to Google Adwords - May 2017

Posted on Thu, May 25, 2017 in Digital Marketing, Analytics & Reporting, Content Strategy, Shopify by David Hughes

Google has unleashed significant updates to its AdWords algorithm since the beginning of May and we’re starting to see some impacts on the campaigns we’re managing for our client partners.

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Measuring On-page User Interactions on Shopify

Posted on Mon, July 18, 2016 in Web Design, Business Operations, Digital Design, Shopify by David Hughes

So you have a Shopify site; great! Now to figuring out what people are actually doing on your site. The first place you should turn to is a standard analytics tool like Google Analytics to check out site performance.

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5 Steps to Choosing the Best Shopify Theme for Your eCommerce Website

Posted on Wed, June 15, 2016 in Web Design, Web Development, Business Operations, eCommerce, Shopify by Kevin Carpenter

Consider the following five steps when choosing a website theme to enhance your webstore and its niche. Doing so will captivate your users, ultimately gain their trust, and thus increase conversion rates and overall sales.

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Shopify Plus vs. Shopify - What’s Right for Your Business?

Posted on Mon, June 13, 2016 in Web Design, Web Development, Business Operations, Shopify by Paul Weinert

Shopify Plus is a completely different way of managing enterprise-grade ecommerce. It has doubled down on support, scale, and stability to accommodate large-value merchants who DON’T want to think about their ecommerce store.

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Getting a quick Shopify or Wordpress site done well

Posted on Wed, August 07, 2013 in Web Design, Business Operations, eCommerce, Shopify by Alum

At GRAYBOX we will often get requests for a simpler site with the need for a quick turnaround. Here is what that process looks like. The kind of site we see come through with these needs are Informational and eCommerce. Pretty much any kind of website that you might need. This is how we do it.

  1. Clear Communication from start to finish
  2. Themes (Wordpress for informational sites and Shopify for eCommerce)
  3. One Site Review before testing (content edits and minor structural changes)
  4. Deadline Integrity

Clear Communication

This is all about expectations and deliverables. We like to get all of...

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