What Does the Adobe Purchase of Magento Mean for Ecommerce?

Posted on Wed, May 23, 2018 in eCommerce, Magento by David Hughes

In a move that shocked many on Monday, Adobe announced their purchase of Magento. The ecommerce platform will be added to the Experience Cloud and offer Adobe's enterprise customers even more of an integrated experience. We discuss some of the implications for the ecommerce space, customers, and competitors.

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Shopify or BigCommerce, Which Ecommerce Platform is Right for You?

Posted on Wed, December 13, 2017 in Web Development, eCommerce, Shopify by David Hughes

To help ecommerce businesses weigh their platform options, we’ve created a whitepaper comparing two big software-as-a-service (SaaS) ecommerce platforms, Shopify and BigCommerce.

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Mid-market Ecommerce Solutions: Magento 2, BigCommerce Enterprise, and Shopify Plus

Posted on Tue, December 12, 2017 in Web Design, Web Development, eCommerce, Magento, Shopify by David Hughes

Which is the best platform for your ecommerce business? At GRAYBOX, ecommerce is a bit of a sweet spot and we love getting this question because the answer really is – it depends on your particular business case.

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Holiday Code Freeze & Preparing Your Site for Black Friday - Cyber Monday

Posted on Thu, October 26, 2017 in Web Development, Business Operations, eCommerce, Magento, Shopify by David Hughes

As ecommerce retailers are preparing for Black Friday and Cyber Monday (BFCM) it's considered best practice to have a holiday code freeze. What are the special website considerations tied to Black Friday Cyber Monday?

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Migrating from Magento 1 to Magento 2: What Edition is Right for You?

Posted on Fri, September 15, 2017 in Web Design, Web Development, eCommerce, Magento by David Hughes

To help ecommerce businesses consider a transition from Magento 1 to Magento 2, we’ve done the research and written an in-depth guide that covers all the main topics and compares the various Magento 1 and Magento 2 editions.

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Shopify Introduces Checkout On Your Own Domain

Posted on Mon, September 11, 2017 in Web Development, User Experience, eCommerce, Shopify by David Hughes

Shopify changed their checkout functionality so that customers will stay on a merchant’s own domain to checkout instead of being sent to checkout.shopify.com.

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Video of David Hughes on The State of Ecommerce

Posted on Thu, August 17, 2017 in Web Design, Web Development, Digital Marketing, User Experience, eCommerce, Magento by David Hughes

David Hughes discusses some of the insights that he was able to glean from the IRCE Conference in Chicago at the beginning of June.

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IRCE 2017: Top 20 Ecommerce Trends

Posted on Tue, June 06, 2017 in Web Design, Web Development, Digital Marketing, User Experience, eCommerce by David Hughes

Here is quick summary of the afternoon session at Retailers Conference and Exposition (IRCE) hosted by Bernardine Wu of FitforCommerce and Milton Pappas of HBC Digital who highlighted this year's ecommerce trends.

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How Much Does Magento 2 Cost?

Posted on Mon, June 05, 2017 in Web Design, Web Development, eCommerce, Magento by David Hughes

The cost of the Magento 2 ecommerce platform varies based on the edition you use and the hosting option you choose.

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Ad Rank Changes to Google Adwords - May 2017

Posted on Thu, May 25, 2017 in Digital Marketing, Analytics & Reporting, Content Strategy, Shopify by David Hughes

Google has unleashed significant updates to its AdWords algorithm since the beginning of May and we’re starting to see some impacts on the campaigns we’re managing for our client partners.

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