Portland: Prove Your Soccer Passion!

Posted on Fri, June 10, 2016 in GRAYBOX News by Jacques Desormiere

Portland, Oregon feasts gluttonously on soccer, and has long since earned the nickname “Soccer City” as a result. The time has come for Portland residents to prove their true passion for soccer by extending that raucous energy extend into international tournaments as well.

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QA - Your Last Line of Defense

Posted on Tue, April 05, 2016 in Development Tips by Jacques Desormiere

The QA team is the last line of defense before something nefarious pierces the perimeter and starts negatively affecting everything valuable inside: usability, clients, reputation, etc.

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Email Marketing for Ecommerce Websites

Posted on Wed, March 30, 2016 in eCommerce Tips, Internet Marketing by Alum

Don’t believe the haters: email marketing still works. And nothing works quite as well as ecommerce email marketing! It is a revenue faucet; turn that spigot on for revenue on demand.

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Deschutes Brewery - The King of Portland Brewery Websites

Posted on Wed, March 23, 2016 in Greatest Hits by Kyle Moynihan

Deschutes is the undisputed “powerhouse of pour” in the Pearl District and a titan in the Oregon brewing industry. It also has the best website of any brewery in Portland.

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Let’s Get Visual - How to Utilize Visual Identity

Posted on Mon, March 14, 2016 in by Todd Werkhoven

​Creating an effective visual identity for your business – from logo to letterhead to your online presence – is something that requires (and deserves) a tremendous amount of forethought.

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​Tips For Developing a Successful Marketing Plan

Posted on Thu, March 03, 2016 in Internet Marketing by Todd Werkhoven

A marketing plan helps solidify the objectives of a company by identifying a clear understanding of both your products and potential customers. A good marketing plan will also highlight the successful aspects of your business and products, but also shine a light on areas of weakness and opportunity that may need more attention.

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Google Axes Ads Into Oblivion

Posted on Fri, February 26, 2016 in Business Strategy, GRAYBOX News, Internet Marketing by Kyle Moynihan

The Google AdWords market, like the real estate market, is almost entirely built upon the foundation of location, location, location. February 18, 2016 was the equivalent of redrawing the map.

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Technical Writing Tips

Posted on Wed, February 17, 2016 in Business Strategy, Internet Marketing by Todd Werkhoven

Here are a few basic tips to keep in mind when creating effective content for technical subjects.

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How To Approach Writing Projects (When You’re Not A Writer)

Posted on Thu, February 11, 2016 in Business Strategy, Internet Marketing by Todd Werkhoven

​Writing can be a tricky endeavor. On the one hand, it seems simple enough – after all, we use words to communicate all day long. Here are some tips that can help streamline and guide your business writing tasks.

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Choosing a CMS - Drupal 8 vs ExpressionEngine 3

Posted on Fri, January 22, 2016 in by Mark Middleton

In this post, we’ll explore a few of the major differences (and a few similarities) between two of the most popular and most robust CMS systems, ExpressionEngine 3 (newest update released in Oct. 2015) and Drupal 8 (newest update released in Nov. 2015).

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