Walmart Helps Small Businesses by Buying Jet.com

Posted on Tue, October 25, 2016 in Digital Marketing, Business Operations by Corey Thomas

An ironic twist: how Walmart helped small businesses when buying Jet.com On August 8th, 2016, Walmart Stores Inc. made a bold decision to purchase Jet.com for North of $3 billion. The exact deal, with about $3 billion in cash and $300 million in Walmart shares, could become the day when a legitimate competitor to Amazon.com was born.

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A Digital-First World

Posted on Thu, October 13, 2016 in Greatest Hits, Business Operations by Paul Weinert

The world is evolving around digital technologies and businesses must adapt to these changes in order to stay competitive. We are currently in a sea of change wherein interconnected, digital technologies are replacing and obsoleting the old ways of doing business.

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Web Design Trend Predictions of 2017

Posted on Mon, October 10, 2016 in Greatest Hits, Web Design, User Experience by Tiffany Tay

We’re quickly approaching the end of 2016, with about three months left until we ring in the new year! Here at GRAYBOX, we always have our eye out when new design movements occur, and this blog post is a curation of the most prevalent trends that will likely continue through to the next year.

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User Experience (UX) in VR

Posted on Fri, October 07, 2016 in Web Design, User Experience by Topher Young

Being a kid born in the 80's and having spent my formative years in the 90's, it is quite surreal that Virtual Reality has finally become a reality. After three decades of it being a work of "fiction", it's now here. The future is now! The idea of VR is not a new concept. I can still vividly recall the rad Nintendo Virtual Boy commercials along with the classic 90's sci-fi movies The Lawnmower Man, Johnny Mnemonic, and The Matrix. Regardless of the hunger for VR being at a fever pitch, the hardware never was able to truly produce the concept people craved and truly immerse the user. Until...

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The Important Role of User Personas in UX

Posted on Thu, September 29, 2016 in Business Operations, User Experience, Digital Design by Alicia Nagel

Websites and apps are a form of communication between an individual, organization, or business and a user. Because this communication is largely one-sided as creators we have a responsibility to anticipate what the user might say if they were able to engage in a conversation with the website or app..

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Are CTOs a Thing of the Past?

Posted on Tue, September 20, 2016 in Business Operations by Mike Joyce

As tech saturates the business landscape, the role of the CTO is evolving. Many companies are taking the responsibilities associated with the title and dispersing them over teams instead of localizing them onto one person. This team can be internal or external, and might consist of folks such as senior developers, digital strategists, or engineers.

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Salesforce Record Setup & Field Creation

Posted on Tue, September 13, 2016 in Business Operations, eCommerce by Corey Thomas

Customer relationship management is at the core of every business. While some internal systems requirements are generic and cheap templates can be sufficient, CRM is not one of these. As we work with clients to empower them to grow their businesses, we regularly navigate this important distinction with our clients – when a generic solution is sufficient and when a tool needs to be flexible and customizable.

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Three Tips on Workflows and Automation in Salesforce for Lead Capture

Posted on Tue, September 06, 2016 in Business Operations, eCommerce by Corey Thomas

Some of the most powerful features in Salesforce are the configurable automation tools. Today we’ll look at three different ways to utilize automation tools within a Salesforce account to improve organizational efficiency.

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Big Spender: Salesforce Acquires Demandware

Posted on Tue, August 30, 2016 in Business Operations, eCommerce by Corey Thomas

​What’s a good way to kick off the summer? How about going on a $2.8 billion shopping spree! Sal​esforce did just that in June by agreeing to terms to buy Demand​ware. Once you get over the twinge of jealousy for a company that can buy things that cost billions, you have to consider what this means for Salesforce moving forward.

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GRAYBOX’s Live Stream of Downtown Portland

Posted on Mon, August 22, 2016 in GRAYBOX News by Paul Weinert

​We love calling Portland home. GRAYBOX is proud that we built a company here successfully, and we are enamored with the beautiful view we have of downtown from our new 7th floor office in the 110-year old Olympic Mills building. In fact, we felt like we should share our view with everyone! So we installed a rooftop camera that serves up a live feed of our view.

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