SEO Tips for Position 0

Posted on Mon, June 25, 2018 in Digital Marketing by Mike Grill

Position 0 has become a hotly contested place in SERPs, but how do you get your page to rank there? With some organization of your content and our list of SEO tips for getting Position 0, we lay the groundwork for getting your page in the coveted spot.

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Paul Weinert is Awarded Portland Business Journal’s Forty Under 40

Posted on Mon, June 25, 2018 in GRAYBOX News by Haleema Mian

Paul Weinert, founder of GRAYBOX, received the award in 2018 for stewardship of his digital consulting agency that helps businesses improve through technology.

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How Does the Supreme Court Ruling on Sales Tax Effect Oregon Ecommerce Businesses?

Posted on Fri, June 22, 2018 in Business Operations, eCommerce by Haleema Mian

​Ecommerce businesses in Oregon, along with several other states that don’t collect sales taxes, may be facing added difficulties with ecommerce sales in the near future after the Supreme Court’s ruling early Thursday morning that state taxes can be imposed on internet sales made beyond the nexus.

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Week Two With the GRAYBOX Interns

Posted on Fri, June 15, 2018 in GRAYBOX News by Anna-Marie Cooper

​The second week with the interns from Epicodus started off with a clear outline from Paul for the time-audit-automation project that Anna-Marie and Bryce have been assigned. Dan, Mark, and Kerri contributed to the outline, which helped them organize a project plan and divide up the tasks between themselves. This entailed a lot of background research on various tools and technologies. Neither of them are familiar with the tech stack MAMP, MySQL, Jira, or any PHP outside of what they saw in week one.

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LinkedIn Advertising: Basics

Posted on Tue, June 12, 2018 in Digital Marketing, Content Strategy by Mike Grill

LinkedIn advertising is a great way to reach a very targeted audience. It turns out that advertising on LinkedIn is also relatively straightforward, so we came up with a handy guide to help you!

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Hello From the New GRAYBOX Interns

Posted on Mon, June 11, 2018 in GRAYBOX News by Anna-Marie Cooper

On Monday, we started our eight week internship here at GRAYBOX after finishing up at Epicodus - a local coding bootcamp. Our program was spent studying Ruby, Rails, Angular, and Javascript. However, the developers here at GRAYBOX work primarily in PHP using the Symfony framework. Both of us walked in knowing that there would most likely be a very steep learning curve, and expected to be thrown into the deep end. However, members of the GRAYBOX made themselves available for questions and were very supportive.

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Microsoft Adds LinkedIn Data to Their Audience Network

Posted on Wed, June 06, 2018 in Digital Marketing, Content Strategy, eCommerce by Mike Grill

In a move that everyone has been waiting for, Microsoft added LinkedIn targeting to it's own Audience Network. Microsoft has also added three demographics to Bing AdWords to further refine targeting abilities of advertisers. What does this mean for the digital advertising space?

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Using Instagram for ecommerce

Posted on Thu, May 31, 2018 in Digital Marketing, eCommerce by Mike Grill

Social media integrations with ecommerce stores have been getting better and better over time and Instagram is starting to show signs that it might be one of, if not the most viable way to sell directly through your ecommerce store on a social platform. User engagement, combined with seamless product tagging and stylized product images allow engaged Instagram users the ability to effortlessly shop on your store.

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GDPR: How it Could Effect your Ecommerce Store

Posted on Thu, May 24, 2018 in Web Development, Digital Marketing, eCommerce by Mike Grill

Everyone is talking about GDPR and what it might mean for the internet, but what, specifically does GDPR mean for your ecommerce store? How can you make sure you are GDPR compliant in the off chance someone from the EU orders from your website? We get into some of the specifics of the GDPR policy and what it means for ecommerce stores in this article.

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What Does the Adobe Purchase of Magento Mean for Ecommerce?

Posted on Wed, May 23, 2018 in eCommerce, Magento by David Hughes

In a move that shocked many on Monday, Adobe announced their purchase of Magento. The ecommerce platform will be added to the Experience Cloud and offer Adobe's enterprise customers even more of an integrated experience. We discuss some of the implications for the ecommerce space, customers, and competitors.

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